Download Event Ical
August 12, 2020
6:15 PM - 7:45 PM
Responding to Impending Lower Reimbursements from Insurance Companies

Haden Werhan, of Thomas Doll CPA's, will present an online workshop about third-party payers: touching on the finanical pressure increases because of COVID-19, how to diagnose some of the problems associated with lower reimbursements, and give attendees ways to respond to protect the financial health of their practices.




Even before the pandemic struck, dentists were facing lower reimbursements from insurance companies. COVID-19 has now increased the financial pressure on dental practices. In the first hour of this interactive workshop, we will diagnose some of the problems associated with lower reimbursements, and discuss how dentists may best respond to protect the quality of patient care, and the financial health of their practices. For the last 30 minutes, we’ll extend the session with an optional case study for audience members who may be embarking on a practice transition. In this case study, we will look at how lower reimbursements are influencing practice valuations. The workshop will be led by Haden Werhan, a financial advisor with Thomas Doll CPAs. In his opening remarks before the workshop, Haden will also provide a brief update on how to manage COVID-related loans and grants.


Registration Fees (Registration ends August 10, 2020 at noon)*:
  • $27 - SFDS Member Dentist (Regular price $59)
  • $39 - CDA Member Dentist (Regular price $69)
  • $39 - Non-Dentist Staff (Regular price $59)
  • $89 - Non-Member Dentist (Regular price $89)

-    PLEASE NOTE: this will be an online interactive workshop via Zoom.
-    This format will require patience, goodwill and good humor from all parties!
-    For interactive portions of the workshop, you must be willing to participate (and be called on) via Chat, Poll, and Audio functions in Zoom
-    You should be in a quiet environment with a microphone/audio connection and ability to view the onscreen content
-    You do NOT need to share your camera feed, although you are welcome to do so.
-    If you cannot meet the conditions above, and you wish to observe passively, we respectfully request that you wait and review the recording, which we will make available afterwards.

Participants should be prepared to anonymously respond to workshop polls on the following insurance-related practice data. Please review your financial records in advance and have the following ratios ready to reference during the workshop. We do not want to know any proprietary amounts, just the percentages:
o    How much of your total revenue (collections) is from insurance (including Delta Premier) (%): __________________ [A]
o    What percentage of your insurance revenue is from PPOs (%): __________[B]
o    What is the average PPO discount (%): _____________________________ [C]

Worked example/illustration of homework assignment: If Dentist XYZ collects $1 million each year, and $800,000 is from insurance, answer A would be 80%. Of that $800,000, suppose $200,000 is PPO reimbursement. So answer B would be 25%. For the $200,000 that is PPO reimbursement, if the average discount relative to UCR is 30%, then answer C would be 30%.

As a result of participating in this workshop, audience members will be able to...
1. Reflect on trends in insurance reimbursement;
2. Diagnose potential quality problems (e.g. incentives for overtreatment and undertreatment) and impact on practice financial health caused by changes in reimbursement;
3. Identify and analyze strategies for maintaining care quality and practice health in the face of reimbursement changes
4. [Optional] Analyze impact of reimbursement trends on practice valuations

To achieve the learning objectives described above, this brief interactive workshop will feature...
1. A brief self-assessment quiz to assess the reimbursement trends that participants are experiencing in their environment;
2. Discussion of impact of lower reimbursements, including patient care quality and practice financial health.
3. Discussion of potential responses to lower reimbursement
4. [Optional] Case study quantifying the impact of reimbursement trends on a practice valuation

Haden Werhan, CPA/PFS is a partner at Thomas Doll in Walnut Creek, California – a CPA, Retirement Plan Administration, and Wealth Management firm with over 600 dentist clients. Having worked with dentists for 40-years, Haden has unique abilities in his role as a CPA & Wealth Advisor for dentists.  He has lectured at all six California Dental Schools, CDA, Component Dental Societies, and AGD; and he has written dozens of articles for all the major dental periodicals.  Haden served on the CDA’s Dental Benefits & Economics Task Force in 2018 – 2019 and currently serves on CDA’s Economic Recovery Workgroup.  Haden is a member of the American Institute of Certified Public Accountants, California Society of CPA’s and the Academy of Dental CPA’s (ADCPA) (, a group of 30 CPA firms across the country representing over 9,000 dentists. 

*Note: All fees subject to change.

Maximum seating is 40 people. We regret to inform you that if you need a refund before pre-registration closes, a small subtraction of the total cost will be made for the credit card processing fee and you will be refunded the difference via check. Refunds will not be given within seven (7) days of the course.

Consent to use photos: Registration and attendance at or participation in SFDS events constitutes an agreement by the registrant to SFDS's use and distribution (both now and in the future) of the registrant or attendee’s image or voice in photographs, videos, electronic reproduction, and audio tapes of such events.